The International Foundation of Fashion Technology Institutes (IFFTI) represents a global network of 61 international Fashion and Textile institutions from 28 countries. Through an inclusive approach, IFFTI shapes, develops and supports future fashion and textile programmes, and research practices. The 2022 conference is to be held in Nottingham, UK and we worked collaboratively with students from the BA Graphic Design course at Nottingham Trent University to develop a brand for the theme of the year: Fashion Reimagined.
The result is a contemporary brand, showcasing strong imagery from a wide variety of student projects who attend the university. Bold typography and a vibrant, reactive colour palette embody the challenging, yet exciting future of fashion.
